Discover If Your Business Is Ready for Copilot AI (In 15 Minutes)
Run Through Your Personalised AI Maturity Assessment and Get Your Action Plan in 15 Minutes
Your AI Maturity Assessment will be conducted by
AI and Cyber Security Expert
Andy Price
Founder of Initial IT
What You'll Discover About Your AI Readiness
Your current Copilot readiness score and what it means for your team
The specific risks of generic AI adoption (and how to avoid them)
Your three biggest opportunities for AI implementation
A personalized action plan you can start implementing immediately
Client Testimonial
Matt Grinell, Owner
Validum Ltd
"Andy has been provided an extremely professional service for our business, tailored our package to suit each employees individual needs.
Andy's understanding of IT services are second to none and feel extremely covered by his wealth of knowledge and proactive approach."
Client Testimonial
Karen Haywood, Owner
Coach Recruitment Ltd
"Having Andy in your corner is your secret weapon in business. Protecting your business is the number one priority when you start out and working with someone who has you covered is priceless.
Thank you Andy for making this effortless with your expertise and knowledge."
A Bit About Me
I'm Andy Price, founder of Initial IT, a multi-award-winning company based in the West Midlands. For over 20 years, I’ve helped local businesses cut through tech chaos and keep things running smoothly. No jargon, no hassle, just practical support so you can focus on your clients.
Rather than overwhelming clients with jargon, I simplify IT so business owners can focus on growth, knowing their data, clients, and reputation are protected.
Our USP is simple. We make IT simple, secure, and personal for small businesses and professional services firms. No jargon, no hassle, just friendly support that lets you focus on your business.
Multi-award-Winning IT Company | 20+ Years of Experience in Security
Initial IT is a multi-award-winning IT company based in Lichfield, Staffordshire
here are a few of our latest awards
What Our Clients Are Saying...
Since partnering with Initial IT, we’ve seen a dramatic improvement in both our confidence and capability around IT management. The burden has been lifted, and we now feel more secure and better supported than ever. It’s only once you’ve seen it being done well that you truly appreciate the contrast with how it was being handled before. Highly recommend Andy and the team for any business looking for a trustworthy and proactive IT partner.
Initial IT has been an invaluable partner for us for over 15 years. Their professionalism and outstanding customer service have significantly enhanced our operations. They are always quick to assist with any issues, and their support during our two major office moves was exceptional. I highly recommend Initial IT for any organisation seeking reliable IT solutions.
We’ve had an exceptional experience with Initial IT over the past six months. From day one, Andy, the CEO and Founder, has been deeply involved—from the initial installation of Microsoft across our entire business to seamless implementation and ongoing support. Their expertise has been outstanding, dynamically adapting to our evolving needs to keep our systems running efficiently and, most importantly, securely.
Having Andy in your corner is your secret weapon in business. Protecting your business is the number one priority when you start out and working with someone who has you covered is priceless. Thank you Andy for making this effortless with your expertise and knowledge.
Andy is extremely knowledgeable and I would highly recommend his IT services. His expertise in cyber security and wider IT support is outstanding – if Andy doesn’t know it, it’s not worth knowing!
Initial IT have been absolutely incredible. The level of service, expertise, and care we’ve received has gone far beyond our expectations. They seamlessly moved us onto Microsoft 365, eliminated the spam nightmare, secured our data, and set up cloud storage that just works – all without disrupting a single day of business. The entire team are now more efficient, and our clients feel the benefit through faster responses, safer data handling, and smoother communication. We genuinely feel protected, supported, and future proofed. If you’re running a business and want IT support that’s smart, reliable, and actually cares about your growth, Initial IT are the ones. We wouldn’t trust anyone else!
Book Your AI Maturity Assessment , Join Leading Businesses that Are Using Microsoft 365 Copilot To reduce there Admin Hours.
I'm on a mission to help make IT simple, secure, and personal for local businesses.
No jargon, no hassle, just friendly support that lets you focus on your business.
I've met some incredible people on this journey; here are just a few of them.
On the quite Peckish Podcast
Impactful Teamwork Podcast
Fyn Barker's Podcast
Ashley Caine
Davina McCall
Ross Kemp
Levi Roots
Dr Julie
Tommy Fordham
Jon Penberthy
Joe Wicks
Apprentice Winners Lee McQueen and Sian Gabbidon
A Cyber Attack will Destroy Your Business
60% of small businesses close within six months of a cyberattack
Why?
Because the moment a breach hits…
EVERYTHING STOPS
Revenue halts instantly
Your team can’t access critical systems or files
Productivity collapses overnight
Your reputation is damaged beyond repair
Clients lose trust and move to your competitors
The damage isn’t just technical. It’s operational. Financial. Reputational.
The Good News? You Can Prevent This
These risks are avoidable, if you understand where your business is exposed and take the right steps to fix it.
That’s exactly what the Cyber Clarity Call is designed to do.
Let’s have a focused, no-obligation conversation about your business, your current IT setup, and where vulnerabilities may be putting everything at risk.
You’ll walk away with
Clear insight into the gaps in your IT security and how to fix them fast
A real-world view of what a cyber attack could mean for your business
Actionable steps you can take right away to improve your security
"Hi, my name is Andy Price the Founder of Initial IT
I’ve been helping small businesses stay secure and stress-free since 2006.
I specialise in cybersecurity, with a straight-talking, no-jargon approach that makes IT make sense."
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